The highways of Arizona have seen a lot of deadly accidents over the last month. At the beginning of May, an off-duty police officer was killed by a wrong-way driver. A few days later, another wrong-way driver crashed into a minivan carrying five members of the same family. An engaged couple perished in another accident on Loop 202, and yet another wrong-way driver caused an accident near New River. A woman died in Phoenix as a result of a hit-and-run, and there have been several cycling deaths.
According to the DPS, the majority of these accidents were caused by impairment. The wrong-way driver who hit and killed the engaged couple had a blood alcohol content of 0.18 percent, which is more than twice the level at which a driver is presumed to be drunk.
The directors of DPS, the Department of Transportation and the Governor’s Office of Highway Safety have been meeting to discuss strategies to curb the horrific rise in wrong-way drivers. State police have set up more DUI testing stations around the area, especially on public holidays. Knowing that there are drivers out there with such disregard for human life is a scary thought, but with the help of a personal injury lawyer, compensation can be claimed if you’ve suffered an injury.
A Scottsdale businessman has come up with a plan to ensure that drivers take more care. Dan Brasch, the owner of Desert Promotions, has produced a sign that reads “Stop Texting Just Drive”. Mr. Brasch is hoping that the sign will encourage drivers to concentrate on driving rather than checking their cell phones. After all, being distracted when behind the wheel can kill.
Mr. Brasch’s sign is modeled after the classic “Baby on Board” sign that has been popular since the 1980s. It has the same yellow background and bold black text. “We’re not obviously going to copy that, but I thought maybe we could replicate that look, and so that’s what we’ve done,” said Mr. Brasch.
Since he started distributing the stickers in late April, Mr. Brasch said that he has sold between eight and ten thousand of them. They can be found at Hallmark and Paul’s Ace Hardware stores. Mr. Brasch is also planning to ship the signs to car wash companies around the country. “It’s nice to make the sales and all that, but we’re really hoping the message gets out to the public,” he said.